Viral video claims milk costs have elevated following Maharashtra Elections.
A video of an individual displaying completely different segments of Amul milk packets and evaluating the costs is circulating on social media. The individual claims that milk costs have risen after the 2024 Maharashtra Meeting elections.
The individual within the video says in Hindi, translated to English, “The elections are over, and now the restoration has began. This packet was Rs. 33 yesterday, now it is Rs. 34. One other was Rs. 66, and now it is Rs. 68, with a rise of Rs. 2. Yesterday, one was Rs. 24, now it is Rs. 25, and buffalo milk went from Rs. 70 to Rs. 73. For the sake of the nation, you’ll be able to contribute Rs. 2, Rs. 3, or Rs. 4 to uplift nationwide requirements. Toll taxes have additionally been elevated, so these with automobiles like vans, buses, or vehicles can contribute to elevating the nation’s requirements as properly. Thanks, Modi Ji, for the ‘achhe din.”
Sharing the clip, an X user wrote, “Elections are over, restoration has begun. The hundreds of crores which have been distributed in Maharashtra will now be recovered like this.” On the time of writing, the submit had garnered over 255,000 likes and 1,000 reposts. Archived variations of comparable posts could be discovered here and here.
Screenshot of claims made on-line. (Supply: X/Modified by Logically Information)
Nevertheless, the video is probably going outdated because it reveals milk packets with an expiry date of June 2024.
What we discovered
Logically Information performed a Google search to confirm whether or not Amul had introduced a value hike following the Maharashtra Meeting elections outcomes. Nevertheless, we discovered no such announcement in November 2024, earlier than or after the outcomes had been declared on November 23.
We additionally checked Amul’s official website and social media accounts, together with Facebook and X, however discovered no current value hike announcement.
Upon reviewing the viral video rigorously, we famous that every one the milk packets featured have the identical expiry date of “04.06.24.” In accordance with media reports, Amul final adjusted its milk costs by Rs. 2 per liter throughout all markets nationwide on June 3, 2024. This confirms that the value improve proven within the video isn’t a current growth.
A screenshot displaying the expiration date of the milk within the viral clip. (Supply: X/Modified by Logically Information)
In accordance with a value listing supplied in a report by Live Mint, the costs displayed within the viral video align with the revised charges set by Amul in June 2024. The price of Amul Gold Milk’s half-liter pouch elevated to Rs. 34 from Rs. 33, and the one-liter pouch is now priced at Rs. 68, up from Rs. 66. Equally, Amul Buffalo Milk’s half-liter pouch noticed a value improve from Rs. 35 to Rs. 37, and the one-liter pouch now prices Rs. 73, up from Rs. 70.
The viral clip additionally claims that toll taxes have elevated following the state Meeting elections, however no current improve has occurred since June 2024. In accordance with a report by The Times of India, the Nationwide Highways Authority of India (NHAI) raised toll taxes by a mean of 5 p.c nationwide on June 3, 2024.
Logically Information could not discover the supply of the viral video or the precise date it was captured. Nevertheless, the declare within the viral video is deceptive, as there have been no modifications to Amul milk costs just lately.
The decision
Amul elevated the value of recent milk by Rs. 2 per liter on June 3, 2024, however there was no current value hike, as claimed within the viral video. As well as, the value change is unrelated to the just lately concluded Maharashtra Meeting elections.
(This story was initially printed by Logically Facts, and republished by NDTV as a part of the Shakti Collective)